The material in most hard chews.
- Material originPetroleum-based plastic
- SourceFossil feedstock
- Renewable inputNo
- Usually stated on packRarely
No Nylon. Powered by Naturion™.
Long lasting. Made in Europe.
Built from plant-based materials instead of petroleum-based plastic.
Not made with nylon. That’s the whole point — and it’s on every pack.
Engineered to hold up to real chewing sessions, day after day.
Our own plant-based material technology, developed and made in Europe.
The shape and material are designed to wear down the way we intend.
Most owners read the label on the food bowl. Almost nobody reads the label on the chew. Here’s the difference worth knowing.
We’re not here to tell you what to think. We’re here to make sure you know there’s a choice.
Every Wishbone comes in three strengths. Pick the one that matches how your dog actually chews — not how big they are.
For puppies, seniors and dogs that mouth and nibble rather than crunch.
The middle of the range and the right starting point for most dogs.
For dogs that go through chews quickly and chew with real intent.
The one to start with. Three sizes, three strengths, two flavours — a plant-based chew that holds its shape and holds attention.



A rolling, bouncing alternative for dogs that like to chase what they chew.
A 20-second guide to the size, strength and flavour that fits your dog.
1 · How big is your dog?
2 · How does your dog chew?
3 · Pick a flavour.
Naturion™ is our plant-based material technology: plant fibres and plant-based binders, engineered into a chew that behaves the way we want it to.
Plant fibres and plant-based binders — renewable inputs instead of fossil feedstock.

Our material technology turns those plants into a dense, durable chewing material.

Shaped, moulded and finished in Europe. Independently tested at the material level.
Dogs don’t think about what their chew is made from. We do. D-Bone gives dog owners another choice: Plant Based. No Nylon.
Safer by Nature™Stock a plant-based chew your customers will actually ask about. Retail sheets, sizing guides and point-of-sale material available.